Online Resources

Electronic Reference Titles Databases:

• American Incomes: Demographics of Who Has MoneyPDL Databse

  Explores the economic status of Americans and provides the latest data on the wealth of American households. Examines household income trends by age, household type, race and ethnicity, education, region of residence, and work status. Also focuses on the poverty population.

  Category:

  Business, Investment, and Finance, Electronic Reference Titles

  Availability:

  Anywhere with a library card

• American Marketplace: Demographics and Spending PatternsPDL Databse

  Provides the demographics and spending patterns of American consumers. Includes data on education, health, housing, income, labor force participation, living arrangements, population, spending, and wealth.

  Category:

  Business, Investment, and Finance, Electronic Reference Titles

  Availability:

  Anywhere with a library card

• American Time Use: Who Spends How Long at WhatPDL Databse

  Presents detailed time use data for the most important demographic characteristic in determining how people spend their time-their age. Analyzes raw time use data to produce the percentages of people participating in activities, the indexes, and the rankings--each of which reveals significant differences in time use by lifecycle stage.

  Category:

  Business, Investment, and Finance, Electronic Reference Titles

  Availability:

  Anywhere with a library card

• Best Customers: Demographics of Consumer DemandPDL Databse

  Analyzes household spending on numerous products and services by age, income, household type, race and Hispanic origin, region of residence, and educational attainment of householder. Identifies which households spend the most on a product or service (the best customers) and which control the largest share of spending (the biggest customers).

  Category:

  Business, Investment, and Finance, Electronic Reference Titles

  Availability:

  Anywhere with a library card

• Gale Directory LibraryMEL Database

  Provides access to a number of very useful directories including Ward's Business Directory of Private and Public Companies in Canada and Mexico; Scholarships, Fellowships & Loans, Organizations; Encyclopedia of Associations: International Organizations, National Organizations of the U.S. Regional, State and Local Organizations; Brands and Their Companies; and Statistics & Rankings Business Rankings Annual.

  Category:

  Directories, Academic Research, Business, Investment, and Finance, Electronic Reference Titles, General Resources, Tests, Training, and School Applications

  Availability:

  Anywhere with a library card

• Household Spending: Who Spends How Much on WhatPDL Databse

  Examines how much American households spend on hundreds of products and services by demographics including age, income, household type, region of residence, race and Hispanic origin, and educational attainment. Products and services examined include apparel, entertainment, financial products and services, food, alcohol, gifts, health care, household furnishings, shelter and utilities, personal care, reading, education, tobacco, and transportation.

  Category:

  Business, Investment, and Finance, Electronic Reference Titles

  Availability:

  Anywhere with a library card

• Who’s Buying Alcoholic and Nonalcoholic BeveragesPDL Databse

  Examines how much Americans spend on drinks by demographics such as: age, income, high-income households, household type, race and Hispanic origin, region of residence, and education. Also presents who-are-the-best-customers analyses of the data, showing the demographics of spending at a glance.

  Category:

  Business, Investment, and Finance, Electronic Reference Titles

  Availability:

  Anywhere with a library card